Join the Regional Featured Pilot.Build a Stronger Listing.

We are reviewing providers and proving homeowner fulfillment before accepting new Featured payments. Free claimed listings remain available.

No online Featured charge during the regional pilot

Apply with your real business and service-area details. Approval and any future pricing will be confirmed before billing is enabled.

Pay-Per-Lead Marketplaces

Per-lead pricing can make costs hard to predict
Requests may be shared with multiple contractors
High response pressure on every request
Monthly spend can rise before a job closes

Variable cost

Depends on lead volume and platform rules

TLC

The TLC Way

Review first — no online pilot charge
Matching requests can be sent by email
Homeowners can also contact your public listing directly
Provider access starts only after review

Pilot review

Paid plans remain paused during validation

How You Get Leads

1

Homeowner Searches or Browses

They look for your trade in their town, such as "roofer in White Plains" or "plumber near Scarsdale."

2

They Review a Local Page

Relevant trade+town pages show contractor listings with ratings, phone numbers, service details, and Featured placement when available.

3

They Request a Quote

They fill out a form with their name, phone, project details, budget, and timeline.

4

You Get an Alert

If the request matches your Featured listing, details can be sent to your email for review and follow-up.

5

You Follow Up

You can call or email directly, answer questions, and decide whether the project is a fit.

Free Listing

$0/forever

Get listed in the directory. Homeowners see your name, phone, and ratings.

Get Listed Free
  • Business listing in directory
  • Phone number displayed
  • Show rating & reviews
  • Appear in search results
Featured

Featured

$0 during pilot

Applications reviewed before Featured access

Add priority placement, richer profile details, and lead alerts for matching homeowner requests.

Apply for Regional Pilot

Submit accurate business details first. Ownership and service area are reviewed before account access.

  • Everything in Free, plus:
  • Lead alerts for matching requests
  • Email lead alerts
  • Lead tracking in your dashboard
  • Direct homeowner contact info
  • Listed FIRST on your trade+town page
  • Gold "Featured" badge
  • Website link on your profile
  • Custom business description
  • Priority in nearby town pages

Start with a reviewed listing

Apply with your primary trade, town, real service area, website, and business contact details. We will review the listing before any Featured offer.

Submit listing application

Common Questions

How do leads work?
When a homeowner submits a request on a relevant trade+town page, matching Featured contractors can receive the request details by email: name, phone, email, project details, budget, and timeline when provided.
What if the spot for my trade and town is already taken?
During the regional pilot, we review actual service areas and homeowner demand before approving Featured placement. A waitlist may be used later if a market has more qualified providers than useful placement capacity.
How many leads will I get?
Lead volume is not guaranteed. It depends on local search demand, page visibility, the strength of the listing, and how many homeowners submit requests in that trade and town.
Can I cover multiple towns?
Yes. Tell us the towns you genuinely serve. Pilot placement and matching are based on verified service-area fit rather than requiring separate purchases for every town.
How is this different from Angi or Thumbtack?
TLC starts with a public directory listing and direct contact details. Pilot providers are reviewed for ownership, credentials, insurance, and service-area fit before receiving homeowner details.
Can I cancel anytime?
Online Featured billing is not open during the validation pilot. If paid plans reopen, cancellation terms and billing controls will be shown before purchase.
What if I don't get any leads?
Lead volume is not guaranteed. Pilot access is approved only for a real trade and confirmed service area, and it can be paused if the fit or response quality is poor.
Do I need a website?
No. Your listing works great with just a phone number. Featured contractors get the option to add a website link, but it's not required. Your TLC profile IS your web presence for that trade+town.